There is a popular myth among the startup community members that the Lean Startup method is the best practice for all types of startups. “Today’s ‘best practices’ lead to dead ends the best paths are new and untried.” “Tell me something that is true, that very few people agree upon.” 2. Peter Thiel confronts entrepreneurs with this statement: The most critical thing for a startup to do is do one thing uniquely well, better than anyone else in the world. And they overestimate their ability to sell it. I have even heard, “We know wealthy people.” They underestimate the effort it takes to raise money. The founders might try to justify their number by claiming to have done the market research or developed a great product. A brilliant idea today will not get you very far, and certainly not to a Series A investment. But without testing it in the market, how do they know? Often times new founders don’t even know if their product will sell when it launches. They might think their product and idea are great. New founders may believe that raising money is easy, always the right approach, and the measure of one’s success. These are not the reasons you should be seeking your first investment. We know our product and we have great connections to wealthy investors.” “ We are looking to raise $10 million in our first round. Here are seven insights from Zero to One after reading it over the weekend: 1.

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